Start typing and hit "Enter" to search.
Start-up Visa and Innovator Visa Endorsement - The Basics

Start-up Visa and Innovator Visa Endorsement - The Basics

Is 2020 the year you plan to launch your business on the UK market? If you are from outside the European Economic Area, the Startup or Innovator Visa provides a route not only to enter the UK, but to work towards Settlement and British Citizenship.

The Startup Visa and Innovator Visa were launched in March 2019. They replaced the Tier 1 Graduate Entrepreneur Visa and the Tier 1 Entrepreneur Visa respectively. The new visa categories were introduced following a 2015 review by the Migration Advisory Committee.

The eligibility requirements for getting an Innovator Visa or Startup Visa are as follows:

Innovator Visa

Both Innovator and Startup Visa applicants will be assessed on the following three merits:

  • Innovation - your business concept needs to be unique. A business plan which proves your idea meets an existing market need or provides a competitive advantage in a particular sector is also required.
  • Viability - you need to prove you have or are developing the required experience, skills, knowledge, and commercial expertise to run the business.
  • Scalability - evidence of a clear growth strategy and job creation plans must be provided.

You will also need to show:

  • Evidence you have been endorsed in this category by an approved endorsing body.
  • Proof of £50,000 of investment funds available. In the case of a business team applying, each member must have £50,000.
  • Proof you can speak English to a B2 level.
  • A credible business plan.
  • You have at least £945 in your bank accounts for 90 days prior to applying.

Start-up Visa

The Start-up Visa is for people who are at the initial stages of building their business.

The same eligibility requirements apply as listed above. However, you are not required to have £50,000 in investment funds.

The role of an endorsing body

An endorsing body for a Startup or Innovator Visa is required to issue endorsements to visa applicants based on Home Office guidance. Furthermore, they are required by the Home Office to:

  • Stay in contact with the business founders you endorse. You can choose to do this as closely as you like but, as a minimum, we ask you to make contact at checkpoints after 6, 12 and (in the Innovator category) 24 months. This is to check that they are still making progress with their business ideas.
  • Decide, at these checkpoints, whether you are satisfied that applicants are continuing to work on their business ventures. They should have demonstrated reasonable progress with their original ideas. If they are no longer pursuing their original business ideas, they must be pursuing new business ideas that are also innovative, viable and scalable.
  • Withdraw your endorsement if, at these checkpoints, an applicant has not demonstrated the above. You should also consider withdrawing your endorsement if an applicant misses a checkpoint without your authorisation.
  • Let us know if you have any reason to believe someone you have endorsed is working in breach of their visa conditions, although we will not ask you to police this actively. We will then investigate appropriately.

If you have an Innovator Visa, the endorsing body will provide further endorsement if you apply for an extension and/or Indefinite Leave to Remain.

How an endorsing body will assess a business?

Startup Visa

The endorsing body must provide you with a letter confirming they have assessed your business on the following criteria:

Innovation Viability Scalability
Does the applicant have a genuine, original business plan that meets new or existing market needs and/or creates a competitive advantage? Does the applicant have, or are they actively developing, the necessary skills, knowledge, experience and market awareness to run the business successfully? Is there evidence of structured planning and of potential for job creation and growth into national markets?

To measure your business venture against the above criteria, the endorsing body must consider:

  • Is there a need for the business in the UK?
  • Does the business bring anything new to pre-existing markets?
  • Has the applicant done enough market research?
  • Are there realistic, sustainable product goals in place?
  • Is there a long-term plan for the venture?
  • Will the business gain sufficient "traction" in the market?
  • Is there potential for growth in the UK?

It is vital to understand that it is not enough for your business to merely compete against existing traders - it must offer something unique.

Innovator Visa

The guidance states that although the endorsement criteria for Innovator Visa applicants is similar to that of a Startup Visa applicant, there is a greater expectation of skills and experience applied to Innovator Visa submissions.

The assessment criteria for an Innovator Visa are:

Innovation Viability Scalability
Does the applicant have a genuine, original business plan that meets new or existing market needs and/or creates a competitive advantage? Does the applicant have, or are they actively developing, the necessary skills, knowledge, experience and market awareness to run the business successfully? Is there evidence of structured planning and of potential for job creation and growth into national markets?

Before offering to endorse you, the body will seek your permission as to whether they can monitor your commercial progress and share any relevant information with the Home Office.

In summary

You may notice that there is little in the way of guidance for endorsement bodies. This fact has concerned many immigration lawyers and business groups who worry that, due to lack of direction and management, potentially profitable, scalable business ideas will fail to achieve endorsement.

For long-term success, it is imperative to treat your relationship with your endorsing body as a partnership. Proactively contact them to update them on your progress. Because of the lack of guidance provided, it would be prudent to ensure there is no reason for the body to withdraw their endorsement of you.

Working with an immigration Solicitor can provide a competitive advantage when it comes to gaining endorsement and entry into the UK. Your lawyer can assist you with collating the necessary documents to prove you meet the criteria of innovation, viability, and scalability and create robust covering letters to support your application.

It's your future. Don't leave it to chance.

Some of our Happy Client
  • Samsung Logo
  • TM LEWIN Logo
  • Automation Logic Logo
  • Jurassic Fibre Logo

Reiss Edwards Awards

Global Awards 2018
Lexis Nexis
Three Best Rated
Department for international awards
University of Cambridge Awards
Lexology Award Q1 2021

O.L

Andy Tieu is absolutely amazing.

As a lawyer myself I can categorically say that he knows his stuff, gentle, responsive, cares about you and not just about the money, very professional.
I mean I can go on and on!

Andy and the entire team at Reiss Edwards are amazing!

Thanks again Andy.

Kiran Sardar


I found Joe very helpful and tremendous patience which is a must in this professional as there are lots of emotions always involved in each and every case.

The way they dealt with my case during COVID19 Situation is highly appreciable. I would definitely recommend Joe D. and Anna F. Anna is an amazing lady, her patience is beyond my words.

Her hard work and professionalism have no boundaries. She is the right person for all type of cases.

Thanks to Anna and Joe for all your support and guidance which helped me fulfill my dream.

I would say Reiss Edwards is lucky to have Joe D. and Anna F. Great job Reiss Edwards.

thanks once again. Anna you’re a Gem and a Star.

Cheyam Shaked

"Anna Foley was the lawyer helping my partner obtain an EEA EFM visa. She was outstanding. Handling the case with constant correspondence over a lengthy, lockdown delayed 7-month application process. Her expert advice guided us successfully through some difficult times as a result of COVID-19. Some of the best service I have received for any service ever! Often replying to emails late at night, offering to send additional correspondence to the home office and going above and beyond in handling our case! Well done and thank you Reiss Edwards and thank you Anna!!".

Isaac .T

"Professional service. I was very impressed with the fact that my ILR application was successful 6 weeks after the submission amidst the COVID-19 pandemic. I also think the portfolio put together by the team at Reiss Edwards has played a big part in the quick turnaround of my application".

Reiss Edwards Reviews

O.L

"Andy Tieu is absolutely amazing, as a lawyer myself I can categorically say tha...

Read More

Kiran Sardar

"I found Joe very helpful and tremendous patience which is a must in this profes...

Read More

Cheyam Shaked

"Anna Foley was the lawyer helping my partner obtain an EEA EFM visa. She was ou...

Read More

Isaac .T

"Professional service. I was very impressed with the fact that my ILR applicatio...

Read More